Let The Journey Begin: Moving From Communication To Connection
The Story . . . "It’s amazing what you can accomplish when you stop caring who gets credit for it." This is one of many important quotes I heard from Annette Logan, CEO at the Cure 4 The Kids Foundation. Last week, some of our team had the honor of kicking-off a project with this organization. It is not
It Is All About The Experience! 2018 Consumer Trends
The Story… Here at Nason Group, our core belief is to catalyze change by meeting people where they are, bringing disruptive thought leadership, compassion for the human experience, and a global mindset to transform services through customized experiences. Part of that process is looking ahead to consumer trends that promise to have an impact on our world. Not only in the future, but today! In December 2017, Ericsson Consumer Lab released their
#CES2018: Consumers Want Experiences with their Technology
The Story #CES2018 has come to a close and what a week it was! With over 180,000 people, 4,500 vendors, and cutting-edge technology all around, a colleague and I walked over 50,000 steps in 3.2 million square feet of exhibits. Although we didn't encounter any breakthrough technologies this year, we enjoyed looking for trends and discovering ways to harness
The POWER OF YES! in Claiming What You Believe
The Story 2017 was an amazing year both professionally and personally. I celebrated 20 years with my amazing wife who, if it were not for, I would be completely crazy. (Thank you, Carla, for who you are to me and for everything you do for me.) As a parenting team, we saw lots of firsts for both of our