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Welcome to the Nason Group: Sarah Crowell
[vc_row][vc_column][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][vc_empty_space][vc_single_image image=”7768″ img_size=”full” alignment=”center”][vc_empty_space][vc_custom_heading text=”Sarah Crowell, Curator of Collaborative Experiences” font_container=”tag:h3|text_align:center” use_theme_fonts=”yes”][/vc_column][vc_column width=”1/2″][vc_column_text]Welcome to Nason Group team, Sarah Crowell! Sarah will be taking on the role of curator of collaborative experiences. Sarah doesn’t just venture outside of her comfort zone—she lives there and takes people along for the ride. As a seasoned maker and…
Read MoreLuLaRoe: Will You Make It Right?
The Story… Imagine with me, you are sitting at your desk, maybe at your dining room table, possibly even on your couch. The day has come! The biggest product launch in the company’s history. You are logged in, chatting with other team members. Your nerves are building up! The time comes and you get your…
Read MoreNo, No, No! The POWER OF YES In Innovation Series – Part One
“The Power of Yes In Innovation” has become a mantra of mine over the past several years. Today, I will start a series on why this is so important not only in my life, but in everyone’s life. I will be sharing more about what it means, how it works and it’s power to transform both…
Read MoreThe Power of Yes To Yourself! Enmeshed In Gratitude!
The Story… This week, as for so many of us, has been one filled with a lot to get done. We wake up in the morning and go, go, go, with no down time, and before we know it, it is time for bed. I hear so many people say, “I need more time in the…
Read MoreWhen The Consumer Comes In Ready for Battle
Guest Blog by Steve Junion: The Story… We needed a new vehicle and I had been seriously dreading the anticipated negotiation combat that always accompanied the purchase of a new car. I knew what I wanted and I had armed myself with the nuclear codes, aka consumer & market research. After speaking with six dealerships,…
Read MoreIT NEVER ENDS…The Journey To The Consumer!
What I Was Doing… The past two weeks has been an incredible journey for the Nason Group. Last week, our team partnered with IIeX NA in Atlanta, where we joined some of the strongest leaders in consumer insights across a broad range of industries. Next, we spent time with a partner in Philadelphia, Health Partners Plans (HPP). We…
Read More“You Can’t Capture Everything In A Wearable!” – Video Blog
What I Was Doing… Earlier this week I wrote on my experience at #CES2017 and asked the question; Where Has To Consumer Gone? Here is a brief 3 minute video with Dr. Erik Eiting where we discuss the need for High Touch & High Tech and a focus on Human-Centered Innovation. What I Learned… What…
Read More2016 Shifts in Wellness: From Superfood and Diet Trend Hysteria to Sane Eating – Becoming a local, ethical and seasonal consumer
When we think of the five essential elements of wellness – Purpose, Social, Financial, Physical and Community, we may not immediately think of social consciousness as a necessary ingredient in our pursuit of total wellbeing. However, aligned with goals for understanding our purpose, along with our social and community engagement, is the critical importance of connecting our food consumption…
Read More2016 Shifts in Wellness: Epigenetics – Do we have the power to turn back time?
What if you, by your own hand, held the power to transform your personal health and wellness outcomes? Sounds incredulous, doesn’t it? Well, science is merging with the metaphysical in groundbreaking genetic research centered around the mind-body connection. Medical science has long been driven by the belief that ultimately, our DNA is hardwired and determines…
Read MoreA Marriage Of High Tech And High Touch!
For this week, I thought I would provide some insight and background on the recent changes at Healthways. On July 27, 2016, Healthways sold its Total Population Health Services and Emerging Markets business to Sharecare, founded in 2010 by internet entrepreneur, Jeff Arnold and Dr. Mehmet Oz, renowned cardiac surgeon and TV personality. In his recent blog post,…
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